Work Experience

March 2023 – Jan 2024

Digital Ads Publisher

Adsterra

Monetized websites through the Adsterra ad network, managing ad placements and inventory across properties. Analyzed traffic and ad performance using Google Analytics to improve CTR and revenue. Implemented audience-targeted advertising strategies based on demographics and content.

Nov 2022 – Jan 2024

Website Manager & Content Strategist

Woke Hustles

Managed end-to-end website operations including content production, publishing workflows, technical maintenance, site speed, and security. Developed and executed full SEO programs covering keyword research, on-page optimization, backlink outreach, and schema markup. Monitored site health via Google Search Console and Analytics.

Dec 2022

Freelance Digital Marketer

Upwork

Completed freelance digital marketing projects on the Upwork platform.

March 2022

Volunteer

Necessary Aid Alliance — Upper West Region, Ghana

Participated in community outreach program targeting special needs students at local high school. Assisted in organized distribution of educational supplies, ensuring equitable access for students from underserved backgrounds.

My Tech Stack

Web Development

Web Dev & Management

Advanced

Google Analytics

Advanced

Search Console

Advanced

Mobile Optimization

Advanced

Ad Network Management

Intermediate

UI/UX Design

Advanced

Marketing & Analytics

Campaign Optimization

Advanced

Conversion Tracking

Advanced

Audience Research

Intermediate

Performance Reporting

Advanced

Competitor Analysis

Intermediate

Heatmap Analysis

Intermediate

SEO & Strategy

SEO Strategy

Advanced

Backlink Building

Advanced

Brand Visibility

Advanced

Outreach Campaigns

Advanced

Paid Media Management

Advanced

Keyword Research

Advanced

Content & Creative

Content Writing

Advanced

Copywriting

Advanced

Video Editing

Intermediate

Transcription

Intermediate

Proofreading

Intermediate

Social Media Content

Intermediate

Credentials

Google Analytics Certification

Google · 2026

Google Ads Search Certification

Google · 2026

SEO Certified

HubSpot Academy · 2026

AI Visibility Essentials

Semrush Academy · 2026

Data Science & Analytics

HP Foundation · 2026

Digital Marketing Certified

HubSpot Academy · 2026

Google Ads Apps Certification

Google · 2026

Traffic & Market Toolkit

Semrush Academy · 2026

Introduction to Cybersecurity

Cisco Networking Academy · 2026

Languages

English

Native Proficiency

French

Elementary Proficiency